What is a funding strategy?

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A funding strategy is a written and agreed plan that determines the financial requirements of an organisation or group over a length of time. Generally, a funding strategy covers a three to five year timescale and details the plans for the end of that period. 

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Why have a funding strategy?

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• It enables an organisation to ensure that there is a clear plan for delivering the service in the future and a shared understanding of how this will be achieved.

• It will demonstrate to potential funders that an organisation has carefully thought through the process of securing ongoing funding for the work it hopes to deliver in the long term.

• It helps to prioritise fundraising work and avoid wasting time and resources.